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  • Marketing to My Generation ... and Yours
    becoming economic adults, roughly between the ages of 17 and 23. These are impressionable times, times when ... experience [defined as the period between the ages of 17 and 23]. These core values typically don’t change ...

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    • Authors: Charles D Schewe
    • Date: May 2005
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Demography